UMI is a fully owned subsidiary of REACH24H Consulting Group. We provide all-round support and service to overseas brands targeting the Chinese market. We specialize in the import agent, brand marketing, multi-channel distribution, warehousing, and TP (e.g,. Tmall, JD.com) service of FMCG products in China.
Backed by our professional team, we are experts in the verticals of cosmetics, food, maternal & baby care products, FMCG, and also Luxury. As a strategic partner trusted by international brands, our mission is to provide diversified and precise services for overseas brands entering China, cultivating brand value, and achieving sustained sales growth.
Our Partnership Approach
We consider every brand and retailer as our partner. We help to expand your business into the Chinese market by leveraging our experience in the latest online marketing technologies for clear ROI.
Distribution
We assist brands to execute their marketing strategies to achieve New Retail hybrid evolvement (online and off-line integration) by distributing their goods directly to customers from across China’s mainstream online shopping platforms as well as emerging social eCommerce such as Daddy Lab, RED, Tik Tok etc., to off-line retailers which ultimately provide international brands the most cutting-edge distribution services.
Brand Marketing
Our team specializes in a variety of traditional and digital advertising campaigns for new product launches or seasonal promotions encompassing media buying, KOL generation operation, email and social media marketing (WeChat, Weibo, RED etc.), marketing data analytics services.
Data Operation
Offer on-demand training, market report, and data collection service enable precise consumer segmentation that hence extends consumer life cycles. We use a range of market research methods to provide insight and analysis of the Chinese market.
BI analysis,
CBEC and new retail market trends and drivers, current laws.
Regulations and market barriers to entry.
E-Commerce Operation
We provide full-circle integrated supply chain and operation support services around the e-commerce platforms.
Flagship Store Registration and Set Up
Strategic Store Planning
Customer Service
Day-to-day Store Operations
Supply Chain
We are dedicated to helping brands improve their supply chain efficiency, thus increasing sales and profits, and optimizing cost structure while improving inventory levels. We provide online & offline retail storage and distribution solutions to reduce logistics cost in terms of customs clearance, storage, and transportation.
Contact Us
One-stop Solution, Your Best Retail Opportunities in China! Visit the UMI website.